Each business dealing with innovation and technology needs to have an IP policy.
An IP policy sets out how the business approaches its Intellectual Capital, and how it manages its Intellectual Property Rights.
It is an essential part of the strategic plan of a business, and will always be based on thoughtful market analysis.
A technology business without an IP policy is flying blind through the fog of ownership and exclusive rights that map the IP and market landscape.
But an IP policy offers a business more than that.
It is an important, sometimes vital, element in approaching investors or business partners. It allows the business to engage in more, and more rewarding, forms of collaboration.
It makes you understand better how your core assets can be protected, and how you can use them to your and your customers benefit.
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